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Archive for the ‘Women’ Category

Women as Decision Makers in Travel

Posted in Girlfriends Get-Aways and Women's Escape, Travel Industry, Women on July 21, 2009 | Leave a Comment »

Within the travel industry the importance of “Women’s Travel” is often confused.  Women hold a, agruably THE,  leading position in the viability of travel and tourism products.
Women as Decision Makers
Depending on whose research you review, women influence between 88 and 92% of all travel decisions.  period (should I write that again?)
She is behind the final [...]

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TRAVEL SEARCH INTELLIGENCE: PERFORMANCE AMONG DEMOGRAPHIC SEGMENTS

Posted in Travel Industry, Women, tagged , , on October 22, 2008 | Leave a Comment »

TravelTrends – Travel search intelligence: performance among demographic segments – Compete, Inc.

TravelTrendsTM Weekly travel insights from Compete
By: Jack Drew
September 28, 2008
This is the fourth search-themed travel newsletter this month, highlighting the capabilities of Compete’s Travel Search Intelligence product. This week we focus on the ability of travel marketers, using Compete Travel Search Intelligence, to assess [...]

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25 Most Influential Women in Travel

Posted in Travel Industry, Women, tagged , on October 17, 2008 | Leave a Comment »

I love this post…wish I could meet all of these women~!
25 Most Influential Women In Travel – Forbes.com
ForbesLife Executive Woman
25 Most Influential Women In Travel
Melissa Biggs Bradley 06.30.08
Women are the prime movers in American travel, driving 70 percent of all leisure travel spending and 80 percent of corporate travel bookings, profoundly impacting where the entire [...]

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